Interesting news: A well-known social media platform just announced a new creator incentive policy. In the upcoming revenue sharing cycle, they will allocate $1 million to the top-performing long article, specifically supporting original content that is truly in-depth and influential.

The criteria for this selection are quite clear—mainly based on the exposure performance on verified users' homepage timelines, meaning content reach and dissemination are key. However, there are requirements for submissions: they must be original content, with a minimum of 1000 words. This threshold is somewhat strict. Currently, only US users are eligible to participate.

It’s worth noting that the platform explicitly stated that content violating rules—such as hate speech, fraud, or manipulative content—will be disqualified. In other words, they are using incentives to steer the content ecosystem in a positive direction.

From the perspective of the creative economy, this approach is quite clever—using real cash to support high-quality original content, effectively giving a confidence boost to top content creators. For the entire Web3 content ecosystem, such incentive mechanisms are beneficial, as good content itself is a scarce resource. Creative thinkers are encouraged to pay attention to such opportunities.