Recently, some popular influencers' long articles have been going viral again. Honestly, at first glance, it's easy to be led by the rhythm—those coherent, flowing thoughts make people want to take immediate action after reading, as if following the framework inside could completely transform you by next year.



But on the other hand, think about how this "sense of enlightenment" is achieved. Upon closer inspection, it's clear—it's nothing more than repackaging basic common sense you already understand with a bunch of sophisticated academic jargon. Concepts like anti-vision, identity stripping—simply put, old clichés.

I jokingly call this phenomenon "Cognitive Massage." On the surface, it seems to enlighten you, but in reality, it's using refined language systems to give your existing cognition a psychological tune-up. It feels comfortable, but how nutritious is it? That depends on individual perspectives.
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BoredStakervip
· 3h ago
It's just good-looking nonsense; I just like this feeling of exposing the truth.
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ParanoiaKingvip
· 3h ago
Basically, it's the same old wine in a new bottle. These influencers are best at using fancy words to package common sense into golden rules.
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ChainMaskedRidervip
· 5h ago
The term "cognitive massage" is brilliant; it's just about gilding common sense.
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MEVHunterBearishvip
· 5h ago
Well said, it's just using terminology to give common sense a spa treatment. It sounds impressive but it's still the same old stuff. --- The term "cognitive massage" is brilliant; I only recently saw through this trick. --- Really, those articles are just a variant of IQ tax. The more refined the packaging, the faster you fall into the trap. --- I've seen through it long ago; the "epiphany" created by piling up vocabulary is the cheapest trick. --- Instead of being led by the rhythm, it's better to dig into the source yourself to avoid being brainwashed. --- Haha, you have good observation skills. Most people are still fooled by concepts like "identity stripping." --- Comfortable as it is, how long can this fast-food-style enlightenment last? A week? --- Refined rhetoric combined with anxiety is always the ultimate skill for cutting leeks. --- Basically, it's just old wine in new bottles; only the packaging has been upgraded. --- There are also a bunch of such articles in Web3. After listening, it seems like you understand, but then you get confused.
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MEVHunterWangvip
· 5h ago
It's just a change of packaging without changing the medicine. These influencers package common sense into golden rules, but their fans think they've discovered a new world.
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EternalMinervip
· 5h ago
Stop talking, get straight to the point. I'm already tired of the jargon stacking techniques, and it's the same in the chain circle—every day it's about narratives, ecosystems, it gives me a headache. Haha, the term "cognitive massage" is brilliant, it's basically another way of saying IQ tax. Honestly, after the massage, you still have to do it yourself; it's more honest to just trade cryptocurrencies directly. Indeed, I'm just afraid people mistake comfort for growth. This kind of routine is all over the crypto world, I've seen too much of it.
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RooftopVIPvip
· 5h ago
Haha, to be honest, it hit home. I really was brainwashed by that set of rhetoric before. **** The term "cognitive massage" is brilliant—just using fancy words to package trash. **** Reading these articles every day, I feel myself becoming more and more "wise," but my wallet still remains flat. **** Anyway, I can't tell the difference; it's all just chicken soup, regardless of what kind of identity stripping is involved. **** Laughing to death, no matter how beautifully the language is packaged, it can't change the essence. **** After so many years of watching self-media, I've never gained real skills; I just have a bunch of "concepts" in my head. **** Feels good, so comfortable... and then? The account is still the same. **** Indeed, after reading it, I get a strong illusion of "I have understood the way," but I forget it the next day.
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MysteryBoxOpenervip
· 5h ago
Basically, these influencers are just selling anxiety on the surface, but inside they’re still peddling the same old tired rhetoric. The term "cognitive massage" is brilliant. I often get fooled by this kind of finely packaged nonsense. Wait, have you really made changes based on these frameworks, or is it just a temporary satisfaction? Isn't this just repackaged chicken soup? Why does it always go viral? The most outrageous thing is that some people follow the trend and buy their courses. Truly incredible.
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