2026-01-18 20:27:15

Seeing a new project excites you—that's the most common curse in the crypto world. Low market cap, launched just a few days ago, high topic heat—when these three align, retail investors start to get hyped: "Early buy-in, this time it's a sure thing." But reality is often harsher. New projects come with opportunities and landmines. Whether you jump in and whether you end up riding a rocket or becoming a bag holder depends on whether it can survive these 4 hurdles.

**First hurdle: How many days can the hype last?** Many projects burn brightly for just 3 days before fading away. Truly viable projects generate sustained interest not through hype campaigns, but through ongoing discussions, continuous testing, and sharing user experiences. If a new project still has genuine users actively chatting, exploring features, and posting content after 7 days, it’s worth paying attention to.

**Second hurdle: Are the users real or fake?** Good data doesn’t necessarily mean the project is good. Many discussions are just copy-pasted or are "bot-generated" content aimed at earning points—seemingly popular but actually fake. Once task rewards stop, the hype collapses immediately. Conversely, projects with genuine experience posts, real feedback, and authentic use cases are less likely to fade quickly.

**Third hurdle: Is the ecosystem truly substantial or just hype?** "Changing the world

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SurvivorshipBias

· 2h ago

It's the same old story, I've seen through it. Real users? Laughable, they're all bots and fake accounts. That's how popularity works—every three days, a new cycle begins, and the next one to take over is you.

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NonFungibleDegen

· 2h ago

ngl this hits way too hard rn... literally just ape'd into smth that checked all three boxes lmao, already down 40% cope

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ImpermanentLossEnjoyer

· 2h ago

Once again, it's the same old story. I've already been cut off. --- 3 days of hype? I've seen it cool down in 3 hours. Wake up, everyone. --- The point about authentic users is good, but I'm just worried they'll all be shills. --- I just want to know if there's a project that can really pass these four hurdles. It seems like a new project is doomed to fail. --- Low market cap early stage? Bro, I advise you not to touch it. I still remember the lessons from last time. --- The most telling part of the ecosystem is who is bragging. Once you check, the true colors are revealed. --- Riding the rocket or taking over? Honestly, it all depends on whether the team has integrity or not. --- Good-looking data, so what? Those previous projects had explosive data, but what was the result?

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MidnightMEVeater

· 2h ago

Good morning, it's another time for a leek buffet. Projects that die within three days of hype are not worth staying up late to watch, this is almost like a robot paradise.

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GateUser-00be86fc

· 2h ago

To be honest, this four-level theory sounds good, but what I care about most is—are there any projects that truly survive because of this?

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TrustlessMaximalist

· 2h ago

It's the same old story, the hype dies down in just 3 days, haha. I've seen it too many times.

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