Ping An Bank Shanghai Branch Launches the "Ping An Accompanies, Protecting Riders Together" Financial Education Promotion and Public Welfare Care Campaign

Source: Global Times

During the 2026 “3.15” Financial Consumer Rights Protection Education and Promotion Campaign, Ping An Bank Shanghai Branch, in partnership with Ping An Life Shanghai Branch, actively responded to the theme slogan “Clear Financial Networks, Protect Peace of Mind Consumption.” They visited the Rider Station at Kangqiao Road East Yuan Apartment in Pudong New Area to carry out the “Safe Companion, Ride Protection” educational and promotional activity. Focusing on the “Two Departments and Two Members” (truck drivers, ride-hailing drivers, couriers, and food delivery workers), they brought financial knowledge and heartfelt care directly to their “doorsteps.”

At the event, the “Rider Heartwarming Protection Station” was officially unveiled. This station is a dedicated consumer protection service platform for this group, providing a place for hardworking laborers to rest and learn. Professional instructors gave on-site lectures, using real cases to analyze scams such as fake rebates, impersonating customer service, false financial management, high-interest online loans, and credit card fraud, tailored to the occupational characteristics and consumer habits of riders. Interactive Q&A sessions tested the participants’ learning outcomes, and comic books like “Three-Minute Financial Knowledge” and “Three-Minute Telecom and Internet Scam Prevention,” jointly published by the head office and China Law Publishing House, were distributed.

Volunteers also handed out “Consumer Protection Love Packs” containing practical items such as shoulder and neck relief patches, nasal inhalers, phone stands, and waterproof phone pouches. These items aimed to address the long-standing work pains of city “runners” who often run, sit, and stand for extended periods, making financial care tangible, visible, and warm. Subsequently, volunteers provided customized consumer protection risk warning stickers and placemats for the delivery workers. Riders affixed the stickers to their insulated delivery boxes and handed the placemats to customers, achieving a “second dissemination” of financial knowledge. Dressed in new gear and carrying promotional materials, all participants transformed into “Little Orange Hat” volunteers, becoming mobile messengers of financial knowledge. After setting off, they gradually disappeared into the city’s steel jungle.

The “Safe Companion, Ride Protection” activity not only exemplifies the Shanghai Branch’s commitment to fulfilling its responsibilities in financial consumer protection but also reflects its dedication to public welfare and caring for new employment workers. Moving forward, the branch will coordinate with some courier and express delivery companies within their stations to carry out similar warm-hearted activities, ensuring full coverage and care for the “Two Departments and Two Members” groups. Through financial strength, they aim to safeguard every consumer’s legal rights and help create a clean, safe, and orderly financial consumption environment.