Going long refers to buying an asset with the expectation that its price will rise, allowing for selling at a higher price in the future to make a profit. It is a traditional investment behavior in financial markets.
Compared to the expectation of a price increase when going long, short selling involves borrowing and selling an asset, anticipating that the price will drop so that it can be bought back at a lower price to profit from the difference. The two represent opposing trading directions.
The reasons why go long strategies are favored include confidence in the long-term growth of the market, suitability for bull market trends, and relatively low perceived psychological risk, as asset prices theoretically have unlimited upward potential.
Market volatility, improper use of leverage, and emotional trading are the main risks of going long. Investors should be cautious with profit-taking and manage their positions to avoid significant losses.
Going long is an important tool for investors to participate in the market. Only by combining risk management and rational judgment can one achieve profits amidst volatility.
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