2026-01-15 13:31:10

A recent phenomenon has been dominating social media feeds: the reward amounts in certain live streaming rooms are being compared to the price fluctuations of some cryptocurrencies, and the level of surrealism in both is almost indistinguishable. Watching viewers spend their salaries on virtual gifts, I suddenly realized: this is essentially the same pattern as the hype around air tokens in our crypto circle.

By examining the essence of these two phenomena, their core logic points to one thing—emotion-driven behavior far outweighs fundamental value support. Behind these are two major traps that retail investors find hard to escape.

First is the precise targeting of FOMO (Fear Of Missing Out) emotions. In live streams, the psychology of "fear of missing the key moment" drives viewers to wildly send rewards; in the crypto world, the mindset of "fear of missing out on a get-rich-quick opportunity" causes retail investors to chase after projects that even whitepapers don’t support. Last year, a leading blockchain platform experienced this: a MEME coin attracted tens of thousands of retail investors to buy at high prices with just a few community memes and a KOL’s hype. These people's mindsets are completely the same—being hijacked by FOMO, they no longer bother to assess risks.

Second is the control of pricing power under information asymmetry. Live streaming platforms control traffic entry points and can precisely package streamers; some token issuers hold initial chips and can amplify public opinion to create a sense of "scarcity." Both sides are playing a game: replacing information with emotion, replacing fundamentals with stories. Ordinary participants are always at the end of the information chain; when they feel they have "missed out," it’s already time to buy in.

The real question worth pondering is: why do these two traps keep succeeding? Because human nature finds it hard to stay rational in the face of short-term gains. Whether in live streams or crypto exchanges, as long as stories of sudden wealth circulate, there will be a continuous influx of new participants. The key is to recognize whether you are an observer or the one being exploited—understanding the tricks of emotional manipulation is the only way to protect yourself in the market.

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ContractBugHunter

· 14h ago

To be honest, I'm already tired of the routines in live streaming rooms and the crypto circle—just changing skins to continue cutting leeks. FOMO is really a poison; once you're hijacked by it, there's no way out. That said, you need to learn when to be an observer and when not to interfere blindly. The information gap tricks in our crypto circle are even more ruthless than in live streaming rooms; a single word from a KOL can make people disappear. The worst part is those who think they are "missing out"—they're actually already the bagholders, still dreaming. Human nature is really fragile in the face of the temptation of sudden wealth, there's no way around it. People who understand how to see through the routines are ultimately a minority; most are still led by emotions.

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EthSandwichHero

· 01-16 02:22

Haha, this is just a naked money-grabbing game, there's no difference between the live streaming room and the crypto circle at all. FOMO is truly incredible; a single sentence can make people's brains go haywire. Information asymmetry is always the weapon for the big players to win. What can retail investors do? Those who understand this trick have already made money; those who don't are still chasing the high. Tips and taking over positions are just paying the IQ tax. The better the story is sold, the higher the price is driven up; who cares about fundamentals? Honestly, the crypto circle and live streaming rooms are like mother and child, both rely on storytelling to harvest. A coin with no whitepapers can fly to the sky—how magical is that? And what's more surprising is that some people actually believe it. I'm truly amazed.

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MoonRocketman

· 01-15 14:00

Hmm... The RSI indicator has already entered the overbought zone. Be cautious of a gravity correction in this emotion-driven upward trend. Projects without enough escape velocity will eventually fall back into the atmosphere... Whether in live streams or the crypto world, it's the same. It's crucial to clearly identify whether you're a whale or a retail investor, or you'll end up being the one cut in the end. FOMO is the strongest fuel... but also the most dangerous. It can send you soaring or cause you to crash and shatter. The Bollinger Bands are at the top, and you're still aggressively adding to your position? It's recommended to calmly observe the candlestick charts. People at the end of the information chain are always the last to know... by the time you react, you've already taken the hit. The market is testing who can hold their stop-loss levels; those who do will survive until the next launch window.

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CryingOldWallet

· 01-15 13:59

Live streaming tips and air coins, to put it plainly, are all about the art of cutting leeks, with the same disgusting套路. FOMO is truly incredible, making people lose all rationality. It's both information asymmetry and control over pricing, this game has always been about the big players winning while retail loses. Human nature is like that; when there's a story of sudden wealth, people ignore the risks and feel invincible. Seeing through the套路 and being套路d—it's just a matter of a single thought. I choose to stay alive. Playing the same套路 so many times and still getting fooled—it's hilarious. Actually, the scariest thing isn't them cutting us, but ourselves thinking we can make quick money. The essence of emotional manipulation is treating you like a fool, and you really believe it. Beware of phrases like "Don't miss out," which are almost always job postings for bagholders.

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RetroHodler91

· 01-15 13:57

Damn, live streaming tips are just like air coins. I've known this for a long time, it's all about FOMO. To be honest, those who buy at high prices and the viewers who are reluctant to close the live stream room are essentially the same. Information asymmetry is always the biggest harvesting machine. Luckily, I no longer pay attention to what KOLs say. Reading articles like this feels satisfying, but the key is to think for yourself.

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Blockchainiac

· 01-15 13:52

This routine hasn't changed from live streaming to the crypto world. To put it simply, it's all about exploiting human nature. It's always FOMO and information asymmetry; retail investors are always the last to catch on. One statement from a big influencer causes tens of thousands to buy at high prices, looking hopeless. I just want to know when someone will truly resist this kind of temptation. Forget it, better to recognize that you're just an observer. Don't get caught in the trap.

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SmartContractWorker

· 01-15 13:48

Too realistic. Live streaming tips and air coins are really just the same scam to fleece retail investors. FOMO is a trap; once a wave starts, no one thinks about getting off. Information asymmetry is always the biggest weapon; those who hold the power of discourse are already well-fed. To put it simply, stories always make more money than fundamentals—that's the dark side of the market. Human nature, in the face of the temptation of sudden wealth, has almost no resistance. People who get scammed or attracted by sudden wealth can't even tell which category they belong to.

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SigmaValidator

· 01-15 13:46

Live streaming tips and air coins, they are really cut from the same cloth, just with different names. This feeling of being cut off is all too familiar. To be honest, FOMO is just a harvesting tool, nothing can really stop it. It's another narrative of "understanding the tricks can make you money," but when it comes to critical moments, you still have to follow the trend. Information asymmetry is a special tool used by professional leek farmers, and we are always the last to know.

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