2026-01-15 19:30:55

Many crypto projects share similar marketing tactics: desperately promoting "future prospects." That is the core issue.

When a public marketing campaign involves information dissemination and attention competition, the problem becomes more complex. There are too many variables affecting the "future"—technological iterations, market cycles, policy changes, competitive landscape—any one of which can rewrite expectations. And most projects? They lack clear deliverables to support those grand promises.

That's why simply telling stories is rarely enough to get everyone on board. Promises are always appealing, but reality is often harsh.

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MidnightMEVeater

· 11h ago

Good morning, it's 3 a.m. Another wave of project teams are selling Schrödinger's future again. Where are the promised deliverables? All just liquidity traps. --- Telling stories is worthless; being able to deliver is the real skill. Unfortunately, most projects don't even have a decent roadmap. --- This marketing nonsense has been stale for a long time, but there are still leeks willing to buy in. I just wonder how greedy they must be. --- Making a bunch of promises with zero delivery— isn't this the spirit of dark pool trading? --- Seeing through it but not exposing it, I quietly observe this midnight arbitrage show of human nature and desire. --- Technical iterations and policy changes can all be blamed, but in the end, human nature is still the easiest to exploit. --- Every day selling prospects, this workload is comparable to miner tips, and the return rate is worrying. --- Projects with real substance don't need to tell stories so desperately, but look at how many are in this robot paradise now?

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BearMarketBard

· 11h ago

Speaking of which, I've seen this routine many times, always talking about grand visions. But what about tangible deliverables? Let's wait and see. Honestly, right now, the storytelling ability in the crypto world is top-notch, but the ability to deliver... well, haha. Promises are flying everywhere, but if you ask them when their roadmap will be realized, they start stammering. That's why I always say, when evaluating a project, focus on what they can actually do, not just their hype. So, the key is to have solid, tangible things. Just bluffing will eventually backfire.

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GasGuru

· 11h ago

Anyone can tell stories, but the key is whether you can deliver. Too many projects are just following this routine now. Promising a future worth ten billion, but in the end, it's just a mess. That's why I now skip reading whitepapers; they're all just pie-in-the-sky promises. Honestly, no matter how many future visions you read, it’s useless. The real question is whether they can actually produce something. Those in the know understand that projects without actual products are just gambling, and I’ve been scammed myself too.

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AlphaLeaker

· 11h ago

No matter how good the storytelling is, you can't hide the fact that a drop is coming; that's just nonsense. Another bunch of pie-in-the-sky projects, how many can actually deliver? These days, who still believes in "future prospects"? I only care about whether it can make money now. Promises are always easier than delivery; that's the trick, aren't you tired of playing it out? Technical iterations, policy changes, anything can be used as an excuse; I think there's just nothing to deliver. Where is the promised future? Why are we still in the fundraising stage? Promises are flying everywhere, but there are zero deliverables. The era of storytelling is long gone. Aren't you afraid to speak frankly? Once you've seen through it, it's just a game of finding the next buyer to take over.

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