2026-01-15 21:25:34

The platform is shifting from AI content generation to a 'studio' model, and this shift has a significant impact on creators of different sizes. For accounts that rely on watermarked and low-quality content, it's indeed a blow. But for mid-tier creators with a solid fan base, it could actually be an opportunity—they can leverage the platform's professional tools to produce better content.

However, why would top creators use this platform? Direct collaboration with brands can yield ten times or more higher revenue. From a business perspective, this new platform model may only be suitable for small and medium-sized creators to find more stable monetization paths, rather than attracting top celebrities. This market segmentation will be very clear.

View Original

This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.

15 Likes

Reward
15
7
Repost
Share

Comment

0/400

FUDwatcher

· 11h ago

Basically, the platform wants to clean up spam accounts. There are opportunities in the mid-tier, but the top players have already left.

View OriginalReply0

TokenUnlocker

· 12h ago

In plain terms, this is the platform saving itself. The era of hype is over; you need real substance. Mid-tier creators have indeed benefited, but the top-tier group has already been earning effortlessly for a long time. Why should they still compete? But on the other hand, this wave of adjustment will probably cause an explosion in demand for standardized content tools, right?

View OriginalReply0

BlockchainBrokenPromise

· 12h ago

There's nothing wrong with that; the top players have long looked down on platforms like this, as they've already moved on to direct signing with brands. It's really advantageous for the mid-tier to achieve stable monetization; it's definitely better than relying on clickbait content to survive. Everyone can see this wave of differentiation clearly.

View OriginalReply0

FlatlineTrader

· 12h ago

Well, to put it simply, the water account is about to go bankrupt. Serves them right. --- Mid-tier creators are indeed popular, but the top-tier have long since given up. --- This logic makes sense; platforms just can't keep big players. --- Studio mode? It still depends on how good the tools are. --- Low-quality content, get lost. I support this wave of reform. --- Why don't the top-tier leave? Not enough money? --- Division is inevitable; middle-tier being squeezed is the worst. --- Relying on AI-generated content just to get by is finally coming to an end.

View OriginalReply0

Blockwatcher9000

· 12h ago

In plain terms, it's about paving the way for the mid-tier, while the top-tier simply looks down on this approach.

View OriginalReply0

NFTBlackHole

· 12h ago

Basically, this is another elimination round. The spam accounts should give up. But to be fair, the top players have already run away and signed directly with brands. Who's still waiting here? Having tools for mid-tier accounts is indeed good, but whether they can truly retain people depends on the revenue sharing.

View OriginalReply0

MemeKingNFT

· 12h ago

It's the same "studio mode" again. To put it simply, the platform is just reordering the sequence to harvest profits. The watermarked accounts are dead, the top performers are leaving, and those stuck in the middle are desperately competing... Isn't this just a microcosm of the bottoming phase?

View OriginalReply0