Vail Resorts just reported a challenging season—skier visits dropped 20% while lift revenue fell only 1.8%. That's a telling gap. The real story? Individual spending per visit actually held up better than participation numbers, but that masks the underlying weakness. One analyst noted their season pass saw minimal use over the winter. Here's what matters: the hit to lift revenue from season pass renewals likely won't show up until next cycle. Consumer discretionary spending on premium experiences is tightening faster than headline revenue figures suggest. For market watchers, this kind of divergence between participation and per-unit revenue often signals shifting spending patterns across multiple consumer sectors.
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SchroedingerMiner
· 11h ago
A 20% drop in visitor traffic, but revenue only decreased by 1.8%... This data is too strange. The season pass renewal pressure is probably going to explode next season.
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SeeYouInFourYears
· 11h ago
Season passes are unused, this is the real warning signal, right? The losses will only start next quarter...
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ApeDegen
· 11h ago
Ha, it's that kind of situation where the numbers look good but are actually pretty hollow... Only a 1.8% drop in revenue with 20% fewer people? It just shows that most of the people coming are big fools.
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WalletsWatcher
· 11h ago
20% of ski visitors are directly cut in half, yet lift revenue only drops by 1.8%? What does this data indicate... The real pain points will only become clear in the next season.
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LeekCutter
· 11h ago
A 20% drop in the number of skiers only results in a 1.8% decrease in revenue? There's something interesting about this data, indicating that most visitors are big spenders lol
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OnchainFortuneTeller
· 11h ago
It's that same trick of singing the numbers in reverse... We'll only see the true worth when it's time to renew next year; for now, it's just a facade of peace.
Vail Resorts just reported a challenging season—skier visits dropped 20% while lift revenue fell only 1.8%. That's a telling gap. The real story? Individual spending per visit actually held up better than participation numbers, but that masks the underlying weakness. One analyst noted their season pass saw minimal use over the winter. Here's what matters: the hit to lift revenue from season pass renewals likely won't show up until next cycle. Consumer discretionary spending on premium experiences is tightening faster than headline revenue figures suggest. For market watchers, this kind of divergence between participation and per-unit revenue often signals shifting spending patterns across multiple consumer sectors.