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Pengu teams up with Manchester City to launch a limited collectible and merchandise series. This collaboration will showcase Pengu's unique charm to the global Manchester City fan community and also open the door for the Pudgy Penguins community into the sports arena.
The partnership officially launched on January 17. Through this collaboration, Pengu gains entry into the broad traditional sports market, while Manchester City will reach active users in the digital collectibles and NFT community. Such cross-industry collaborations are not uncommon in the Web3 space, but combining virtual assets with a top-tier football club is quite eye-catching. The integrated release model of collectibles and derivatives is expected to attract both fans and crypto enthusiasts.