A major blockchain infrastructure player just dropped $200 million into a retail creator's venture—and honestly, this is the kind of move the Ethereum ecosystem actually needs right now. Betting big on influencer-backed projects as a dedicated funding round? That's not just noise. It signals serious confidence in the KOL economy as a real pillar for Web3 adoption. Whether this sparks a new wave of creator-focused investments or becomes a watershed moment for how we fund content-driven projects, one thing's clear: the lines between entertainment and decentralized finance keep blurring. And maybe that's exactly what we need to bring the next million users onchain.