In January, Bloomberg HT Consumer Confidence Index experienced a noticeable decline. This indicator reflects weakening in the overall economic environment and consumer spending expectations. Such macroeconomic fluctuations also have the potential to influence investor sentiment in the cryptocurrency markets. As risk appetite decreases, it is reflected in traditional financial assets, and changes can also be observed in the interest in alternative investment vehicles. These sharp drops in consumer confidence are considered an important indicator for market participants who pay attention to market cycles.