Announcements and eye-catching content are basically no longer effective, with the impact now down to less than 10%.

Live streaming can still be used, but only if you already have a loyal fan base or trending topics; otherwise, it's like talking to a wall.

On the other hand, genuine artistic creations and high-quality written content are now selling particularly well. As for videos, either don't do them at all or produce at a cinema-level quality; otherwise, users will quickly become bored with low-quality productions, and who still wants to watch poorly made content?