Fight fans should all be aware that UFC, as the world's top mixed martial arts organization, has always been known for the intensity of its competitions and its business operations. The latest major move by UFC is the official announcement of entering the Web3 ecosystem, reaching a multi-year strategic partnership with relevant parties. Even more exciting is that UFC is about to launch its own native token FIGHT, which marks the beginning of traditional sports giants systematically exploring cryptocurrency and blockchain applications. From being a Web2 industry leader to actively embracing Web3 today, what does this move by UFC signify? Perhaps the fighting spirit and the crypto spirit are colliding to spark new ideas.

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